Google Keyword Research is the process of finding and analyzing popular search terms related to your product, service, or brand. It helps you understand what people are searching for when they look for something related to your business.
Google basic keyword research
It can also give you insights into how customers think about your product or service, and what words they use to find it. To do keyword research, you can use the Google Keyword Planner tool, which is available for free in the Google Ads platform.
The tool allows you to enter a keyword or phrase and get related keyword ideas and search volume estimates. You can also use filters to narrow down the search results and find the most relevant keywords for your business.
Once you have a list of keywords, you can analyze them further to get more insights into what people are searching for and how they use language to find it. This can help you create better-targeted content and optimize your website for better visibility in search results.
Google Keyword Research is an important part of any SEO strategy, as it can help you understand what people are looking for and how to target them with your content. It can also help you identify new opportunities for growth and reach more potential customers.
To get started with Google Keyword Research, you can sign up for a free Google Ads account. From there, you can access the Google Keyword Planner tool and start researching keywords related to your business.